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Campaign Budget Optimization (CBO)
Automatically manage your campaign budget across ad sets to get you the overall best results.
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Related Knowledge
Target Audiences
Lookalike Audience
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Dynamic Ads
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Related Knowledge
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Target Audiences
Deeply understand the users you are solving a problem for.
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Lookalike Audience
The users whose demographics and interests are similar to those of your existing followers.
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Remarketing
The tactic of serving targeted ads to people who have already visited or taken action on your web pages.
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Dynamic Ads
Ads that automatically change to adapt content and promotions specifically to each user.
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Native Ads
Native ads always get higher conversion rate than non-native one.
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Playable Ads
Ads with video or animation with subtitle always perform better.