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Lead Nurturing

The process of reinforcing relationships with the target audience at every stage of the marketing funnel.

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Related Knowledge

Middle Of The Funnel (MoFu)
Case Studies
Whitepapers
User Generated Content (UGC)
Copywriting
Lead Magnet

Related Knowledge

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Middle Of The Funnel (MoFu)

The evaluation stage where buyers have identified their needs and are actively looking for a solution.

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Case Studies

Share successful stories of your product and services.

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Whitepapers

An informational document that is released by a company and that promotes the features of a solution, product, or service.

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User Generated Content (UGC)

User-generated content is any content created by people, rather than brands.

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Copywriting

Say what you mean and mean what you say. Your audience is not going to read between the lines.

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Lead Magnet

A free item or service that given away in exchange for contact details.