"I read the dictionary," McCagg says. "And picked out about 20-30 great words for each letter." He based those selections on a couple of factors. "For me, it has to be something you've heard. Something that sounds fun. Something that's fun to say. Basically, something, should you ever come across it in day to day life, you stop and think, 'I love that word.'"Here It Is: The Best Word Ever
Sometimes if you want context to be carried in the URL you have to, well, carry it along. URLs are UI
If a recommender system boosts popular articles, a positive feedback loop occurs: popular articles are ranked higher in the feed, which are more likely to be viewed, further increasing their popularity. So popularity does not imply quality. Detecting Trustworthy Domains
