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TP 002
Typefaces
The entire design set for a group of fonts, aka font family.
Explore Resources
Knowledge Brief
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Related Knowledge
Moodboard
Brand Personality
Market Research
Typographic Hierarchy
Web Font
Font Pairing
Helvetica’s expensive licensing fees meant that not all of IBM’s employees had access to the font. Now all 380,000 people will be able to use and see the same typeface. IBM is also making the font free for anyone in the world to download, but the final version won’t be released until early 2018.
Why IBM Created Its Own Typeface After A Century Without One
fastcodesign.com
Budget
Typefaces
Brand Typography
highlighted by
Benson Shen
Copywriter
Typography is the appearance and arrangement of type. Each word or paragraph lives in a grid system—creating helpful alignments, harmonious relationships and clear organizations. Typography should reflect careful choices in size, placement, and weight to create useful hierarchies to guide users through the content.
IBM Type - Design
ibm.github.io
Font Pairing
Brand Typography
Typefaces
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
Before you do anything else, first identify the purpose of your design. What information do you want to convey? What is the medium for your design? Good design aligns its typography with its purpose. This is because typography is key to setting mood, tone, and style in your designs.
Typography can make or break your design: a process for choosing type
medium.freecodecamp.com
Typefaces
Typographic Hierarchy
Information Architecture
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
Postpone drawing the actual outline until you have an idea where it is. Just drawing any line isn’t going to make it the right one. Better to ignore drawing the contour altogether and focus on proportion, contrast, weight, the white shapes as well as the black shape
Getting Started With Type Design: A Personal Journey
creativereview.co.uk
Typography
Typefaces
Brand Typography
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
It’s maybe worth pointing out that the type designer can choose which aspects of their font are variable. They can choose what to expose to the user’s control and what not to expose.
What You Need to Know About Variable Fonts
medium.com
Typefaces
Web Font
Loading Speed
highlighted by
Bo-Yi Wu
I believe that in design it is better to have something which is slightly ugly but has character than something that is overly bland.
Don’t Be Afraid of the Ugly
medium.com
Brand Typography
Typefaces
Case Studies
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
For instance, Li-shu is one kind of calligraphy style; it was often found carved on stone from the Han Dynasty, so it is usually used to express seriousness, but it may also make things feel a bit old.
Branding across cultures : How to Pair Latin and Kanji type
medium.com
Font Pairing
Typefaces
Brand Typography
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
In order for information to be displayed efficiently on every platform, in every environment, Samsung have developed a large range of weights, and this range of weights enables expressive design and contrast for emphasis.
SamsungOne, the New Universal Typeface for Samsung
news.samsung.com
Typographic Hierarchy
Typefaces
Brand Typography
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
A paragraph consists of five properties: typeface, font size, line length, line-height, and hyphenation & justification. All of these properties are related; change one, and you probably also have to modify the others.
Improve Your Web Typography with This One Plug-in
medium.com
Typefaces
Typography
Typographic Hierarchy
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
The main factors that will influence the readability of your text are a good balance between font size and line spacing
Getting Typography Right in Digital Design
springboard.com
Typefaces
Typographic Hierarchy
Font Pairing
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
Related Knowledge
RA 021
Moodboard
Moodboard help to link aesthetics to feelings.
BX 016
Brand Personality
Express your personality through tone and imagery.
RA 012
Market Research
Huge competition means there is a large market. No competitors mean there may be no market.
TP 004
Typographic Hierarchy
The order in which you read your information based on typeface, scale, position and style.
TP 012
Web Font
Make sure to take care of font loading, font delivery, and font rendering in the code.
TP 005
Font Pairing
Contrast is the key. Don't pair two similar fonts.