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GIFs
GIFs are super lightweight and a great way to visualize concepts for your bot users.
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Related Knowledge
Promotion Content
Marketing Campaign
Social Campaign
Engagement Rate
Conversion Rate
Presentation
Market research has shown that users have higher engagement with, and generally prefer both micro-form video (< 1minute) and cinemagraphs (stills with subtle movement), over longer-form videos and still images. Animated GIFs are great for user experience.
Evolution of <img>: Gif without the GIF
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GIFs
Engagement Rate
Browser Compatibility
highlighted by
Bo-Yi Wu
Related Knowledge
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Promotion Content
Webinars, Discounts, Testimonials, Product & Services etc.
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Marketing Campaign
It starts with understanding your position in the marketplace and ends with details such as the wording of an advertisement.
DM 003
Social Campaign
Consistent branding and voice along with crisis management.
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Engagement Rate
To successfully engage users and keep them around in the long-term, it's not enough to make using it convenient. You need to create commitment.
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Conversion Rate
Used to compare the total number of visitors to the overall goal of the ad.
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Presentation
Choosing what to show and not show is a fine art and you will get more comfortable with that over time.