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GIFs

GIFs are super lightweight and a great way to visualize concepts for your bot users.

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Related Knowledge

Promotion Content
Marketing Campaign
Social Campaign
Engagement Rate
Conversion Rate
Presentation
Market research has shown that users have higher engagement with, and generally prefer both micro-form video (< 1minute) and cinemagraphs (stills with subtle movement), over longer-form videos and still images. Animated GIFs are great for user experience.
Evolution of <img>: Gif without the GIF
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GIFs
Engagement Rate
Browser Compatibility
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Related Knowledge

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Promotion Content

Webinars, Discounts, Testimonials, Product & Services etc.

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Marketing Campaign

It starts with understanding your position in the marketplace and ends with details such as the wording of an advertisement.

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Social Campaign

Consistent branding and voice along with crisis management.

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Engagement Rate

To successfully engage users and keep them around in the long-term, it's not enough to make using it convenient. You need to create commitment.

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Conversion Rate

Used to compare the total number of visitors to the overall goal of the ad.

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Presentation

Choosing what to show and not show is a fine art and you will get more comfortable with that over time.