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Brand Guideline
These are the brand standards that people should not break.
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Related Knowledge
Brand Core Values
Design Principles
Visual Research
Landing Page
Mockups
Social Campaign
Before anything gets produced, there is usually a good idea of what the big picture will look like. In the end, there are so many intangible thoughts and decisions that the actual design output is the small part of the job.
A visual identity is more than its assets.
medium.com
Brand Guideline
Brand Visual Identity
Brand Voice
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
We want to change this, by building products and a brand that help people focus on meaningful work, instead of busywork. And we want to inspire creative energy, instead of taking it away.
Evolving the Dropbox Brand
dropbox.design
Brand Mission
Brand Guideline
Brand Visual Identity
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
Related Knowledge
BX 008
Brand Core Values
Words that communicate the beliefs of a brand stand for.
UX 010
Design Principles
Find out the design keywords based on the value your product provided.
RA 005
Visual Research
Don’t just find something nice as a reference. Do research based on the desired design style.
WD 010
Landing Page
Generate more leads with landing pages and CTA.
AD 004
Mockups
Create hi-fi visual design according to the flow and information architecture.
DM 003
Social Campaign
Consistent branding and voice along with crisis management.