A visceral reaction to product design is not that important when judging its effectiveness. Instead, a digital product brand (like any brand) should be judged on how well it serves the stated business goals.Dropbox’s rebrand will probably be successful whether you like the design or not
Don’t know how to solve a problem? Just replicate the solution from Amazon, Apple, or Facebook and apply your own style on top of it. When someone challenges you, just say “that’s how Amazon does it”. That will teach them to keep questions to themselves next time!How to pretend you’re a great designer
