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Press Kit
A media kit that contains resources and information for reporters and publishers.
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Related Knowledge
Target Audiences
About Page
Social Campaign
App Screenshots
App Icons
Brand Guideline
You have to think about what type of story you’re going to push in order to determine who you are trying to reach specifically.
8 PR Strategies for Bootstrapped Startups
medium.com
Press Kit
Copywriting
User Feedback
highlighted by
Kevin Hon Chi Hang
Founder of Alphabag
If you figure out your compelling story, find the right journalists, make their life easy, pitch and follow-up, you stand a high likelyhood of getting coverage and customers. Better yet, that coverage will provide credibility for your company, and if done right, will establish you as a resource for the press for the future.
How To Get Your First 1,000 Customers
backblaze.com
Call-to-action Button (CTA)
Press Kit
Marketing Campaign
highlighted by
Aki Yu
Developer
We’re taking a lot of what you know and love from Calendar’s mobile application, like the modern color palette and sleek design, and bringing it to the web with a responsive layout that auto-adjusts to your screen size. We’ve also added more features for enterprises to help teams schedule and prepare for meetings.
Time for a refresh: meet the new Google Calendar for web
blog.google
Press Kit
Functional Specifications
Search & Filtering
highlighted by
Benson Shen
Copywriter
To be clear, it’s important to share your product and get the word out. The core metric we’re working toward as a company is directly related to people discovering your product. Our interests are aligned.
How to Launch on Product Hunt ?
blog.producthunt.com
Social Campaign
Press Kit
Post Timing
highlighted by
Benson Shen
Copywriter
Related Knowledge
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Target Audiences
Deeply understand the users you are solving a problem for.
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About Page
Try to tell your story, speak to your users about your belief and philosophy.
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Social Campaign
Consistent branding and voice along with crisis management.
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App Screenshots
The most successful app pages do not only upload random screens but use rich imagery to tell a story visually.
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App Icons
Try to focus on a unique shape, as opposed to a lot of text.
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Brand Guideline
These are the brand standards that people should not break.