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It’s important to understand the current experience of how something works in order to design for an ideal one. Mapping out the current experience allows you to visualize points of a user experience which need to be addressed.
Journey Mapping is Key to Gaining Empathy
uxplanet.org
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You encounter UX writing every time you use an app or the internet. When it’s doing its job well, you don’t even notice it.
What is UX Writing?
medium.com
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Some startups could be entirely manual at first. If you can find someone with a problem that needs solving and you can solve it manually, go ahead and do that for as long as you can, and then gradually automate the bottlenecks.
Do Things that Don't Scale
paulgraham.com
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Kevin Hon Chi Hang
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Related Knowledge
RA 004
Target Audiences
Deeply understand the users you are solving a problem for.
DM 001
Service Features
The functions provided by your product and service.
DM 002
Customer Benefit
The benefit you want customers to associate with your brand & product.
DM 006
Social Media Optimization (SMO)
Use dynamic remarketing to move customers down the funnel.
WD 010
Landing Page
Generate more leads with landing pages and CTA.
RA 007
User Journey
Identify the ideal scenarios to increase user engagement.