The personality of the chatbot is one of the most important points to take into account if we want our assistant to succeed. I always start researching who our early adopter will be and in which situation they will be talking to the chatbot. Once that I got a clear picture, I tailor-make a personality that fits perfectly with the user and with the specific situation. Design Framework for Chatbots
A couple examples of this are Snapchat and Musical.ly, both products that are immensely popular but have fairly friction-full products. As Josh Elman argued over a year ago, the genius of these services was that they were optimizing for shareable design over intuitive design. In other words, instead of reducing friction, some friction was intentionally inserted to create opportunities for users to show and teach other users how to use the product.In Products, as in Life, Not All Friction Is Bad
You should have specific paths that guide your users through the features, and those features will help them get to what they consider ‘success’. Once you know what their end goal is, you can design your website or tool’s flow to guide them there. This is done easily by asking what your users what to achieve, what they consider success.How to Improve the UX of Your e-Commerce Website Visitors
The overarching goal is to build a powerful “tree” of the mind with strong and deep roots, a massive trunk, and lots of sturdy branches. We use this tree to hang the “leaves” of experience we acquire, directly and vicariously, throughout our lifetimes: the scenarios, decisions, problems, and solutions arising in any human life.Mental Models: The Best Way to Make Intelligent Decisions (113 Models Explained)
Well-designed user experience, based on research of the market and target audience as well as nice and effective visual performance, grows the chances of getting profits: in e-commerce sphere, the connection between design and profits is tighter than anywhere else.Sell Like Hotcakes: UI Designs for E-Commerce.
Our goal for the project was to recapture the magic of the early days of Uber. The original premise was simple: tap a button, get a ride. However, we weren't trying to revert to a simple past. Our ambitions were to create a strong foundation that embraced a rapidly evolving business and more diverse user base.Perfecting the Pickup
Make sure your storyboard leaves your audience with no doubt about the outcome of the story: if you’re describing an unfavorable situation — end with the full weight of the problem, if you’re presenting a solution — end with the benefits of that solution to your character.Storyboarding in UX Design
