The personality of the chatbot is one of the most important points to take into account if we want our assistant to succeed. I always start researching who our early adopter will be and in which situation they will be talking to the chatbot. Once that I got a clear picture, I tailor-make a personality that fits perfectly with the user and with the specific situation. Design Framework for Chatbots
This availability is what differentiates conversational marketing from digital marketing: it’s a shift from ‘always on’ to ‘always present,’ says Friedman. The Amazon Alexa speaker is a good example, in that it’s continually (but unobtrusively) on call, ready to respond and provide support. Companies should be “always present to support the conversation but only when the customer wants to have it,” Friedman says.To Improve Chatbots, Brands Need to Combine Automation With Human Oversight
“What I discovered building a chatbot was that I could actually convey something that a traditional personal website never could, which is my character and personality,” he says. In other words, he created a virtual surrogate of himself. In the context of a personal website, a chatbot is a perfect fit, because the people who visit personal websites want to get to know you. And well-designed chatbots are the best way to do that.Are Chatbots Really The Future Of Web Design?
“People love messing with robots, but on the other hand, people constantly send nice notes to Amy,” Kelsey says. “The software must be doing a good job, because people know it’s a robot, but still feel the need to say ‘thank you.’”The Next Phase Of UX: Designing Chatbot Personalities
